GPT is broad and brilliant – but can hallucinate and pull from unvetted content. ChatGPT trains on massive data sets from the internet…leading to variable quality. As the internet is increasingly filled with AI content, the hallucination problem becomes more pronounced. Levr runs on a curated database from proven operators, optimized for business decisions, with rationale, guardrails, and stage-fit built in. We built this tool for our own business because we didn’t want to waste time and energy chasing hallucinations.